We help hospitality businesses create and communicate their brand story through engaging content and revenue-driven marketing tactics designed to inspire customer loyalty.
We start with the foundation of a strong brand positioning; one that not only resonates with consumers and inspires action, it builds a community that is enamored with your brand. This is done both through the tangible (your content and where you deliver it) and the intangible (the emotions your brand evokes).
For that, you need a balanced mix of captivating visuals, thoughtfully crafted copy, and perhaps above all, data. The hospitality industry creates a unique space to do so, from website to on-site, and thus, deserves a strategy of its own.
Show.Tell. is the culmination of over 10 years of diverse hospitality marketing experience and a desire to bring versatile marketing expertise to the tool belts of hospitality businesses internationally. Be it copywriting, digital marketing strategy, branding, consumer engagement analysis, content development, or project management, Show.Tell. serves as an extension of your team.
What we offer.
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Make it personal.
Show.Tell. was founded by Renee Murrieta, a passionate hospitality professional with 17+ years of experience across diverse sectors of the industry. Her early years in restaurant and hotel operations are complemented by 11+ years leading and innovating in hospitality marketing roles, where she developed a passion for digital marketing, copywriting, consumer engagement, and public relations.
Working as the director of marketing for one of the U.S.’s top hotel and resort collections, Renee saw how impactful a fresh perspective and frankly, additional marketing hands-on-deck, could be. This need, coupled with an absolute infatuation with hospitality experiences and the travel tech world, led to the creation of Show.Tell. As did a move to London, where a fresh start was the name of the game.
In her free time, Renee flexes her creative muscles writing freelance for a selection of design and travel publications. She has served as a speaker and partner working together with some of hospitality’s best travel tech companies. You can watch her in action with hospitality tech innovators Revinate, who asked her to co-lead a webinar showcasing successful strategies for driving direct revenue via email marketing.
As someone who is always looking for additional ways to engage with the hospitality community, Renee spent 5 years as an NEWH Board Member and is a member of HEDNA’s Hotel Analytics Working Group.